As the digital landscape evolves rapidly, understanding new legal obligations is a strategic advantage. For service providers and companies alike, anticipating regulations helps avoid risks and build secure, long-term business relationships.
The United Kingdom has been steadily reinforcing its legal framework to regulate digital platforms. These measures aim to better define the status of service providers, combat disguised employment, and ensure tax obligations are properly fulfilled. Two key regulations lie at the heart of this shift: IR35 and the new reporting requirements for platforms.
These changes affect tech giants as well as small businesses and freelancers working through online platforms.
Understanding IR35 and its implications
IR35, or off-payroll working rules, is designed to identify individuals who are effectively working as employees but are paid as freelancers through intermediary companies. Since April 2021, determining a worker’s employment status is no longer up to the contractor but the client company—unless the client qualifies as a small business.
What this means for businesses:
- Assess the employment status of each contractor
- Provide a Status Determination Statement (SDS) to the contractor
- If applicable, deduct income tax and national insurance contributions at source
A misclassification can lead to substantial tax liabilities. This is why having a clear internal process for evaluating employment status is essential.
Consequences of non-compliance:
- Significant financial penalties
- Loss of trust with partners and clients
- Reputational damage or public scrutiny
New reporting obligations for digital platforms
Since January 2024, digital platforms must collect and report sellers’ income data to the UK tax authority. This applies to all platforms that enable users to sell goods or services online.
For service providers, this means:

- Greater transparency around income
- The need for consistency between personal tax declarations and the figures reported by platforms
- An increased risk of audits in case of discrepancies
To stay compliant, it is recommended to:
- Keep accurate records of income and expenses
- Work with a tax advisor or accountant
- Regularly verify the accuracy of data shared by the platforms
Impact on managing external resources
These regulatory changes significantly impact how businesses engage with freelancers and how contractual relationships are handled.
For companies:
- Review and update service contracts
- Implement internal processes to assess employment status
- Train HR and legal teams on the new obligations
For freelancers and service providers:
- Understand IR35 criteria and ensure your activities align with true self-employment
- Adjust your working model (multiple clients, autonomy, lack of subordination)
- Track income streams and plan for tax responsibilities
Recent news: The Adrian Chiles case
The case involving television presenter Adrian Chiles highlights the grey areas of IR35. Although working through a service company, he found himself in conflict with HMRC, which claimed he was a disguised employee. Even after a favorable ruling, the ongoing appeal underscores the complexity of these cases and the need for strong legal structures.
Conclusion
The regulation of tech platforms in the UK has become a strategic issue. Businesses and freelancers must be proactive and informed. Understanding IR35, updating contracts, and tracking reported income are essential practices for avoiding disputes and ensuring compliance.
Proactive compliance also allows professionals to navigate a tightening regulatory environment with confidence. In the world of digital work, it’s always better to prevent than to correct.